Is NOW Worth Buying in 2026?

SERVICENOW, INC.

STOCK SERVICES-PREPACKAGED SOFTWARE Updated 2026-08-23

Here’s whether SERVICENOW, INC. (NOW) is worth buying in 2026 — based on weekly-updated price trend, RSI momentum, and return vs. the S&P 500. Our current read: Neutral.

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Neutral

Positives: trading above the 200-day MA (long-term uptrend intact); above the 50-day MA (medium-term momentum positive); 50-day MA is rising (+1.50% over 10 days); 3-month momentum positive (+25.8%). Concerns: weak 1-year return of -26.8%; declining volume on rally — weak conviction (0.75x 30d avg). Currently 34.0% off its 52-week high. Score: +3/7.

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NOW is in a confirmed uptrend, trading above both its 50-day ($108.92) and 200-day ($120.31) moving averages. An RSI of 66.6 sits in the neutral zone — momentum is neither stretched nor exhausted. The 1-year return of -26.8% compares to +20.5% for SPY (trailed the market by 47.2%). The current 34.0% drawdown from the 52-week high reflects elevated risk for momentum-based strategies.

$10,000 invested 1 year ago → $7,325 today
vs. S&P 500 (SPY) — same period trailed market by 47.2%

1-Year Price Chart

Daily candles
MA-50 MA-200 Up Down

Signal Check

Above 200-day MA ($120.31)
Above 50-day MA ($108.92)
RSI(14) neutral zone (30–70) — currently 66.6
Positive return (-26.8%)
!Within 10% of period high (−34.0%)
Period Range $128.48
$81.24 $194.73
RSI (14) 66.6
0 · OversoldOverbought · 100

Key Metrics

Price$128.48
Period Return-26.8%
Period High$194.73
Period Low$81.24
Drawdown−34.0%
MA-50$108.92
MA-200$120.31
RSI (14)66.6
Avg Volume (30d)22.7M
vs. SPYtrailed by 47.2%
Return Rank#780 of 999

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